
63. Winning Hearts and Minds for Animals
After more than two years of offering biweekly reflections on our movement, the time has come for me to transition to the writing of the

After more than two years of offering biweekly reflections on our movement, the time has come for me to transition to the writing of the

We at FARM have had considerable experience with street advocacy over the past 45 years, through our national grassroots campaigns – Meatout, Vegan Earth Day,

FARM (Farm Animal Rights Movement) is the oldest U.S. animal rights organization and the only one fighting for farmed animals during our movement’s first two

We’re all deeply troubled by the killing of animals for food. We wonder who the killers are and what makes them do it. We draw

We stand on the shoulders of dozens of pioneers who built our movement, but may now be forgotten. They displayed an uncommon vision, creativity, conviction,

The basic elements of a movement are vision, campaigns, publications, and conferences. How did those elements play out in forming, shaping, and nurturing our own

Social movements, like all living and prospering entities, must evolve and grow, else they wither and die. In the next decade, our movement will face

The slow pace of social change may make us wonder whether our struggle to save animals is bearing fruit. Our success becomes so much more

If we believe that all animals are equal, then saving animals raised for food abroad should be just as worthy and perhaps even more cost-effective

The recent Netflix blockbuster My Octopus Teacher chronicles a mutual relationship between a man and one of the world’s most bizarre looking animals – an

Every four years, presidential elections offer an unparalleled opportunity to introduce animal rights to our nation’s power brokers and the media. The process starts with

World Day for Farmed Animals, just around the corner, on October 2nd, offers an appropriate setting for revisiting what’s at the core of our animal

World Day for Farmed Animals is coming up in two weeks, on October 2nd. The observance was conceived in 1983 and celebrated throughout the world

Today’s essay marks the beginning of the second year of The Vegan Blog. It reprises our very first essay recounting my journey from the Holocaust

Who launched, nurtured, and shaped the U.S. animal rights movement? What happened to them? Why hardly anyone knows their names? Here, at last, are some

Conferences are an effective vehicle for forming, shaping, and nurturing our movement. They offer documentation of animal abuses, activist training, and lots of inspiration and

At what point does a vision induce people to act on it? At what point do individual actions become a movement? And, what is the

Are we really in charge of our lives, or a mere product of circumstances? Why can’t we be like some of the outstanding activists in

Grassroots activism gave birth to the animal rights movement and fostered its growth for the next three decades. Then, its role has greatly diminished. Here,

Letters to the editor are widely read. They are an effective and trusted way of conveying our vegan message to the general public. The opinion

Language and rhetoric are the fundamental tools of any advocacy. Language refers to our choice of words and expressions. Rhetoric is the art of shaping

Human behavior, including what we eat, is dictated by our community’s powerful social norms. These norms are shaped by our collective needs, desires, and morals,

Just a few days from now, on January 27th, the world will observe International Holocaust Remembrance Day. The date marks 75 years since liberation of

Social movements, like all living and prospering entities, must evolve and grow, else they wither and die. In the next decade, our movement will face

Approaching the year 2020 affords an opportune time to look back at the social changes we’ve wrought since the birth of our movement 40 years

I have been championing animal rights since organizing the first national animal rights conference in 1981. But how do I explain this concept to my

We seek a vegan world. That’s the one concept we all seem to agree on. But what does a vegan world look like? Will we

It was a beautiful day in Washington in early September of 1975. I was still flush with excitement from having attended my first World Vegetarian

The concept that animals should be endowed with certain basic rights, as an extension of human rights, was first proposed by British social reformer Henry

Exploitation of animals in the name of science came much later in the history of human civilization than their exploitation for labor, religious sacrifices, and